Minister of Foreign Trade and Tourism Martin Perez led the mission "Expo Peru" that seeks to consolidate the Argentine market
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A delegation of more than 50 companies headed by Peruvian Minister of Foreign Trade and Tourism, Martin Perez Monteverde, part of Peru Expo to be held on 3 and 4 December in Buenos Aires and seeks to strengthen the important Argentine market.
Peru Expo is a new format promoted by the trade mission and Promperú MINCETUR in order to raise awareness of the strengths of Peru in the commercial and tourist areas.
"The companies and the Peruvian products already are recognized internationally for his designs, finishes, quality standards and innovation. To consolidate its presence in major markets, in this case of the region, require a significant level of promotion. Therefore, especially when it comes to SMEs, is that Promperú MINCETUR and perform the Expo Peru, "the minister said Perez.
Companies that belong to the sectors involved clothing, jewelry, agriculture, manufacturing, handicrafts, furniture and wood, footwear and fishing. Peru During the Expo, there will be a business conference, an exhibition of products Flag, an event with tour operators and a business forum. Also present the cuisine of Peru Mucho Gusto and a fashion show in the aim of assessing the proposal of five companies in silver jewelry and clothing, mainly made of alpaca fiber and cotton.
The Expo will also attend Peru Julio Velarde, president of the Central Bank, and Jessica Sanchez, Director of Technical Affairs Proinversión, who will participate as exhibitors of that business forum to review, the Argentine private sector, projected economic growth Peruvian and investment agenda and concessions in the country, respectively.
Given the development that has taken the Peruvian supply in recent years and its renowned quality, it is expected that this Expo Peru has achieved success in previous Brazil and Chile. In the latter country, 47 companies, many SMEs, achieved a sales potential of about U.S. $ 11.5 billion.
It should be noted that Peruvian exports to Argentina in 2008, reached U.S. $ 147.3 million, representing 23.1% increase compared to last year. Between January and September 2009, Peru exported to that market U.S. $ 63 million. The sectors with the greatest demand have been textiles, chemicals, metal-mechanic and sidero agro-metal.
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